In this episode of THE IDEALISTS. we talk to Anu Adasolum, co-founder and CEO of Sabi Am, Africa’s leading provider of digital commerce infrastructure for the distribution of goods and services. Nigeria based Sabi has done over a billion dollars in sales and has raised over $30M making Anu one of the most successful entrepreneurs to come out of Nigeria. Building her company in a cultural, geographic, and economic context often misunderstood by investors and international partners, Anu shares how she stays clear headed and attuned to her own sense of direction. She provides a masterclass on how to design for problems in business and in life instead of being overwhelmed by circumstance.